Oribe Bright Blonde Essential Priming Serum – Before Heat Styling

Best for: Prepping dry, over-processed blonde hair before heat styling.

The first step to brighter, healthier blonde. With Oribe Bright Blonde Essential Priming Serum, brassiness fades, dry and over-processed strands feel soft and stronger, and hair looks vibrant and lit from within, all protected while you style.

Benefits

• Helps fade brassiness
• Softens and strengthens dry, over-processed strands
• 450°F heat protection

Who it's for

Blonde, highlighted or lightened hair that feels dry or looks brassy. Non-blonde hair should choose a regular heat protectant.

How to use

1. Spray onto clean, damp hair.
2. Comb through and blow-dry or heat style as usual.

Key ingredients

• Violet and pearlized pigments – help tone brassiness and add luminous shine

Pro tip from our team

Concentrate on the most lightened areas, like face-framing highlights, where brassiness shows first.

FAQ

Does it protect from heat?
Yes, up to 450°F.

Do I rinse it out?
No, it's a leave-in priming serum.

Size: 100 ml.